Cross-Cultural Personal Selling: Agents’ Competences in International Personal Selling of Services
Author:   Anna Antczak ,  Barbara A. Sypniewska
Publisher:   Springer International Publishing AG
Edition:   Softcover reprint of the original 1st ed. 2017
ISBN:  

9783319856995


Pages:   160
Publication Date:   01 August 2018
Format:   Paperback
Availability:   Manufactured on demand   Availability explained
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Cross-Cultural Personal Selling: Agents’ Competences in International Personal Selling of Services


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Author:   Anna Antczak ,  Barbara A. Sypniewska
Publisher:   Springer International Publishing AG
Imprint:   Springer International Publishing AG
Edition:   Softcover reprint of the original 1st ed. 2017
Weight:   2.404kg
ISBN:  

9783319856995


ISBN 10:   3319856995
Pages:   160
Publication Date:   01 August 2018
Audience:   Professional and scholarly ,  Professional & Vocational
Format:   Paperback
Publisher's Status:   Active
Availability:   Manufactured on demand   Availability explained
We will order this item for you from a manufactured on demand supplier.

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Anna Antczak-Barzan is Vice-Dean of the Faculty of Business and International Relations at Vistula University in Warsaw, Poland. She is the author of numerous publications in the field of marketing, public relations, and international relations.  Barbara A. Sypniewska is Assistant Professor at the Faculty of Management and Finance, University of Finance and Management in Warsaw, Poland.  She is an expert in the field of direct marketing and human relations.

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