Awards

• Winner of The Business Book Awards - Specialist Business Book category 2021 (UK)

Overview

Full Product Details

Author:   Jonathan Hemus
Publisher:   Rethink Press
Imprint:   Rethink Press
Dimensions:   Width: 14.00cm , Height: 1.20cm , Length: 21.60cm
Weight:   0.255kg
ISBN:  

9781781335109

ISBN 10:   1781335109
Pages:   270
Publication Date:   16 December 2020
Audience:   General/trade ,  Professional and scholarly ,  General ,  Professional & Vocational
Format:   Paperback
Publisher's Status:   Active
Availability:   In Print  
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Table of Contents

Foreword Introduction Foundations Assess Plan Train Exercise Response What this book will enable you to do SECTION ONE Foundations 1 The Impact Of Crisis And How To Avoid It The impact of crisis Fatal flaws Why even smart companies get it wrong Summary Questions 2 How To Create A Robust Crisis Management Framework What is crisis management? How does crisis management fit with interrelated areas? The four essential pillars of crisis preparedness Summary Questions 3 Beginning Your Crisis Management Programme Taking stock Forming your crisis management taskforce Summary Questions 4 How To Secure Executive Buy-In Demonstrate the cost of failure Make it personal Communicate the broader benefits Get your timing right Build alliances with like-minded colleagues Start small and grow Deploy trusted third parties Get your own house in order first Summary Questions SECTION TWO Assess 5 Crisis Culture Recognising a crisis-prone culture Summary Questions 6 How To Assess Your Risk Landscape Why understanding your risk landscape is important Building a picture of your risk landscape Identifying reputational risk Identifying killer risks Summary Questions SECTION THREE Plan 7 How Scenario Planning Can Build Crisis Resilience What is scenario planning? What are the benefits of scenario planning? How to run a scenario planning session Summary Questions 8 How To Develop Your Crisis Management Plan The purpose of a crisis management plan How to develop a plan that works under pressure Essential content Summary Questions 9 How To Develop Your Crisis Communication Plan The role of communication in crisis management The purpose of a crisis communication plan Essential content Summary Questions SECTION FOUR Train 10 Creating An Effective Crisis Management Team The role of your crisis management team Core roles Specialist roles and experts Your extended crisis management team Summary Questions 11 How To Develop A Highly Effective Crisis Management Team How to brief your crisis management team How to train your crisis management team Summary Questions SECTION FIVE Exercise 12 Why Exercise? The purpose of exercising Different exercise types and the benefits of each Summary Questions 13 How To Ensure Successful Exercise Delivery Planning Delivery Summary Questions SECTION SIX Response 14 Fundamentals Of A Successful Crisis Response Summary Questions 15 How To Continuously Improve Crisis management policy Learning from exercises Learning from live incidents Summary Questions 16 Concluding Thoughts References Acknowledgements The Author

Reviews

‘No one is born a crisis manager and few receive formal training on how to become one. That’s why this book is so important: it gives busy executives the knowledge and confidence to protect business reputation on the worst days of their business lives.’ Anik Michaud, Group Director Corporate Relations, Anglo American ‘In an ever riskier world, the requirement to plan for crisis has never been greater. If you’re unsure where to start, I can think of no better place than this book.’ Steve Parkinson, Former Group Head of Operational Resilience, Sky ‘Doing and saying the right things under the intense pressure of a crisis is a unique challenge. Through this book, Jonathan Hemus reveals the secrets of protecting business reputation under fire.’ Aoife Clarke, Head of Communications & Marketing, Lidl Ireland & Northern Ireland ‘Anyone aspiring to lead crisis management within their organisation should read this book. Crisis Proof equips them with the principles, framework and practical tips to protect their organisations from harm and plays a vital part in developing the crisis managers of the future.’ Professor Pavel Albores, Director, Aston University CRISIS Centre ‘Jonathan Hemus has distilled his twenty-five years’ crisis management experience into a book which is essential reading for anyone wanting to prepare their business to respond effectively to a crisis. Read it now (before it’s too late!).’ Paul Newman, Former VP Communications, Procter & Gamble and eBay ‘As one of the foremost experts in crisis management, Jonathan Hemus is exceptionally well qualified to write this book. Act on what he says and you won’t go far wrong.’ Dennis Flynn, OBE, Founder and former Managing Director, Crisis Solutions ‘There are many books on how to respond to a crisis but few that equip you to effectively prepare for them. Crisis Proof tells you everything you need to know about how to create and maintain an effective crisis management programme.’ Claire Gosnell, Global Head of Brand, Communications and Marketing, Clifford Chance LLP

'No one is born a crisis manager and few receive formal training on how to become one. That's why this book is so important: it gives busy executives the knowledge and confidence to protect business reputation on the worst days of their business lives.' Anik Michaud, Group Director Corporate Relations, Anglo American 'In an ever riskier world, the requirement to plan for crisis has never been greater. If you're unsure where to start, I can think of no better place than this book.' Steve Parkinson, Former Group Head of Operational Resilience, Sky 'Doing and saying the right things under the intense pressure of a crisis is a unique challenge. Through this book, Jonathan Hemus reveals the secrets of protecting business reputation under fire.' Aoife Clarke, Head of Communications & Marketing, Lidl Ireland & Northern Ireland 'Anyone aspiring to lead crisis management within their organisation should read this book. Crisis Proof equips them with the principles, framework and practical tips to protect their organisations from harm and plays a vital part in developing the crisis managers of the future.' Professor Pavel Albores, Director, Aston University CRISIS Centre 'Jonathan Hemus has distilled his twenty-five years' crisis management experience into a book which is essential reading for anyone wanting to prepare their business to respond effectively to a crisis. Read it now (before it's too late!).' Paul Newman, Former VP Communications, Procter & Gamble and eBay 'As one of the foremost experts in crisis management, Jonathan Hemus is exceptionally well qualified to write this book. Act on what he says and you won't go far wrong.' Dennis Flynn, OBE, Founder and former Managing Director, Crisis Solutions 'There are many books on how to respond to a crisis but few that equip you to effectively prepare for them. Crisis Proof tells you everything you need to know about how to create and maintain an effective crisis management programme.' Claire Gosnell, Global Head of Brand, Communications and Marketing, Clifford Chance LLP

Author Information

Jonathan Hemus is the founder of crisis management consultancy Insignia. He works with leaders of businesses around the world to ensure they do and say the right things under the intense pressure of a crisis. Jonathan is a regular media commentator on breaking crises for media including the BBC, CNN and the Wall Street Journal, and a visiting lecturer at Aston University Business School where he chairs the advisory board for its Crisis Centre. Find Jonathan at insigniacrisis.com and jonathanhemus.com

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