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Full Product Details

Author:   Kathleen Fearn-Banks
Publisher:   Taylor & Francis Ltd
Imprint:   Routledge
Edition:   4th New edition
Weight:   0.318kg
ISBN:  

9780415881777

ISBN 10:   0415881773
Pages:   120
Publication Date:   31 January 2011
Audience:   College/higher education ,  Primary & secondary/elementary & high school ,  Tertiary & Higher Education
Replaced By:   9781138688971
Format:   Paperback
Publisher's Status:   Out of Print
Availability:   In Print  
Limited stock is available. It will be ordered for you and shipped pending supplier's limited stock.

Table of Contents

Chapter 1 Crisis Communications Today Chapter 2: Crisis Communications Theory Chapter 3: Communications to Prevent a Crisis Chapter 4: Communications When the Crisis Strikes Chapter 5: Social Media and Crisis Communications- Chapter 6: Rumors and Cybercrises Chapter 7: Textbook Cases Case: Johnson & Johnson and the Tylenol Murders Case: Exxon and the Valdez Oil Spill Chapter 8: Culture Crises Case: Saginaw Valley State University and the Theater Controversy Case: AIDS in Africa Case: Texas A&M University Chapter 9: Environmental Crises Case: Haagen Dazs and the Honey Bees. Chapter 10: Natural Disasters Case: New Orleans and Hurricane Katrina Chapter 11: Transportation Crises (two new crises) Case: Holland America Cruise Lines and Cruise Crises Case: US Airways and the Emergency Landing in the Potomac Chapter 12: Product Failure and Product Tampering Case: Yuhan-Kimberly and Baby's Wet Wipes Case: Maple Leaf and the Battle Against Listeria Case: Wendy's and the Finger in the Chili Chapter 13: Death and Injury Crises Case: Columbine High School and the Shooting Tragedy Case: Metro Transit: Driver Shot, Bus Flies Over a Bridge Chapter 14 Individuals In Crisis Chapter 15 The Crisis Communications Plan

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Author Information

Kathleen Fearn-Banks (A.B.D. Ed.D. in Instructional Technology, USC; M.S, Journalism, UCLA) is associate professor in the School of Communications at the University of Washington. Her research is primarily in crisis communications. Prior to her academic career, she spent 25 years as a feature writer at the Los Angeles Times and a news-writer, producer, and reporter for a Los Angeles network affiliated television station. She also headed nationwide publicity campaigns for NBC Television Network series, specials, and movies. She was vice-president of development and public relations for the Neighbors of Watts, an entertainment industry non-profit which raised funds for daycare centers in underprivileged areas of Los Angeles.

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