Credit Scoring, Response Modeling, and Insurance Rating: A Practical Guide to Forecasting Consumer Behavior
Author:   S. Finlay
Publisher:   Palgrave Macmillan
Edition:   2nd ed. 2012
ISBN:  

9780230347762


Pages:   297
Publication Date:   26 June 2012
Format:   Hardback
Availability:   In Print   Availability explained
This item will be ordered in for you from one of our suppliers. Upon receipt, we will promptly dispatch it out to you. For in store availability, please contact us.

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Credit Scoring, Response Modeling, and Insurance Rating: A Practical Guide to Forecasting Consumer Behavior


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Overview

A guide on how Predictive Analytics is applied and widely used by organizations such as banks, insurance providers, supermarkets and governments to drive the decisions they make about their customers, demonstrating who to target with a promotional offer, who to give a credit card to and the premium someone should pay for home insurance.

Full Product Details

Author:   S. Finlay
Publisher:   Palgrave Macmillan
Imprint:   Palgrave Macmillan
Edition:   2nd ed. 2012
Dimensions:   Width: 14.00cm , Height: 2.20cm , Length: 21.60cm
Weight:   0.525kg
ISBN:  

9780230347762


ISBN 10:   0230347762
Pages:   297
Publication Date:   26 June 2012
Audience:   Professional and scholarly ,  Professional & Vocational
Format:   Hardback
Publisher's Status:   Active
Availability:   In Print   Availability explained
This item will be ordered in for you from one of our suppliers. Upon receipt, we will promptly dispatch it out to you. For in store availability, please contact us.

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STEVEN FINLAY has worked in the field of predictive analytics for over fifteen years. His research interests cover all areas of predictive analytics, forecasting and data mining. He is currentlya Predictive Analytics Specialist, working for the UK Government, and is a visiting research fellow within the Lancaster University Management School, UK.

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