Overview

Mobile is changing how business is done. Mobile apps can let your company work in new ways to boost customer loyalty and satisfaction and build new revenue streams. And having your own apps can brand the company as forward-thinking and edgy, or just plain cool. But how do you get those apps? You can check in Apple's App Store and Android's Play Store, but those apps are generic. They'll do some of what you need... You can get a custom app created for your specific needs, but creating apps takes programming skill and is expensive and time-consuming, possibly expensive enough to be unaffordable and time-consuming enough to be unable to quickly respond to changing business needs. Until now... New app development tools are creating a world of DIY (Do-It-Yourself) apps. If you have an analytical bent and know how to use standard business tools like Microsoft(r) PowerPoint and Excel, you may be able to create your own apps, yourself, in days or weeks rather than months, and inexpensively. This book explains how. The book first introduces DIY apps in general - their rationales, design principles, and more. It then focuses on a specific tool called ViziApps. You'll learn about ViziApps' features and get step-by-step instructions for creating a simple but real app that's complete except for being in the stores. You'll do this with no coding. When you finish, you'll have a feel for DIY app creation and a working app. Quickly, and with no coding.

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9781497328013

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Author Information

Neil Perlin is an internationally-known consultant specializing in online content and help in all forms ranging from mainframes to mobile. He created two of the world's first commercial hypertext products in the late 1980s, has been working in mobile since 1998, and is a certified ViziApps consultant and trainer and a certified consultant and trainer in other tools from Adobe Systems and MadCap Software. You can reach him by email at nperlin@nperlin.cnc.net or at his web site at www.hyperword.com.

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