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OverviewToyota's spectacular performance in the competitive and mature auto industry has been attributed to many factors. This research suggests that although all these measures contributed to the outstanding performances of Toyota over the decades, the real driver of Toyota's decisions and actions is Toyota's purpose. Full Product DetailsAuthor: Shankar BasuPublisher: Taylor & Francis Inc Imprint: CRC Press Inc Dimensions: Width: 14.00cm , Height: 2.40cm , Length: 21.60cm Weight: 0.431kg ISBN: 9780815333746ISBN 10: 0815333749 Pages: 344 Publication Date: 08 November 1999 Audience: College/higher education , Undergraduate , Postgraduate, Research & Scholarly Format: Hardback Publisher's Status: Out of Stock Indefinitely Availability: Awaiting stock ![]() Table of ContentsReviewsAuthor InformationTab Content 6Author Website:Countries AvailableAll regions |