Overview
CoolBrands is an annual initiative aiming to highlight brands from a wide range of sectors that have become the coolest and most iconic in their field. The publication explores, with text and visuals, how these brands have succeeded in reaching the top and the journey that they have taken to get there. Part of a pioneering programme that was founded with the aim of paying tribute to the UK's strongest brands, CoolBrands is one of three annual programmes administered by Superbrands (UK) Ltd.
Full Product Details
Publisher: Superbrands (UK) Ltd
Imprint: Superbrands (UK) Ltd
ISBN: 9780956533401
ISBN 10: 095653340
Pages: 152
Publication Date: 11 November 2010
Audience:
General/trade
,
Professional and scholarly
,
General
,
Professional & Vocational
Format: Hardback
Publisher's Status: Active
Availability: In Print

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