Contexts of Blue Ocean Strategy & Its Implications to Market Regional Shopping Arcades: An Analysis on Marketing Strategies of the APM Shopping Mall & the Link Shopping Centre
Author:   Chi-Kong Andy Yuen ,  袁志江
Publisher:   Open Dissertation Press
ISBN:  

9781374800991


Publication Date:   28 January 2017
Format:   Paperback
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Contexts of Blue Ocean Strategy & Its Implications to Market Regional Shopping Arcades: An Analysis on Marketing Strategies of the APM Shopping Mall & the Link Shopping Centre


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This dissertation, Contexts of Blue Ocean Strategy & Its Implications to Market Regional Shopping Arcades: an Analysis on Marketing Strategies of The APM Shopping Mall & the Link Shopping Centre by Chi-kong, Andy, Yuen, 袁志江, was obtained from The University of Hong Kong (Pokfulam, Hong Kong) and is being sold pursuant to Creative Commons: Attribution 3.0 Hong Kong License. The content of this dissertation has not been altered in any way. We have altered the formatting in order to facilitate the ease of printing and reading of the dissertation. All rights not granted by the above license are retained by the author. DOI: 10.5353/th_b4290568 Subjects: Shopping malls - China - Hong KongArcades - China - Hong KongMarketing

Full Product Details

Author:   Chi-Kong Andy Yuen ,  袁志江
Publisher:   Open Dissertation Press
Imprint:   Open Dissertation Press
Dimensions:   Width: 21.60cm , Height: 0.60cm , Length: 27.90cm
Weight:   0.263kg
ISBN:  

9781374800991


ISBN 10:   1374800996
Publication Date:   28 January 2017
Audience:   General/trade ,  General
Format:   Paperback
Publisher's Status:   Active
Availability:   Available To Order   Availability explained
We have confirmation that this item is in stock with the supplier. It will be ordered in for you and dispatched immediately.

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