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OverviewThis books provide good marketing strategies for first year science business administration students to study. I write this book which concerns sample of large companies case studies. I shall apply marketing theoretical bases which are often borrowed from the disciplines of economics and psychology to give opinions to solve these large companies' problems. Practical application of theory is provided through case studies. This book tries not to present prescriptive solutions to marketing problems, but encourages discussion about causes and effects. Full Product DetailsAuthor: Johnny Ch LokPublisher: Createspace Independent Publishing Platform Imprint: Createspace Independent Publishing Platform Dimensions: Width: 17.80cm , Height: 1.10cm , Length: 25.40cm Weight: 0.372kg ISBN: 9781986895828ISBN 10: 1986895823 Pages: 210 Publication Date: 27 March 2018 Audience: General/trade , General Format: Paperback Publisher's Status: Active Availability: Available To Order ![]() We have confirmation that this item is in stock with the supplier. It will be ordered in for you and dispatched immediately. Table of ContentsReviewsAuthor InformationTab Content 6Author Website:Countries AvailableAll regions |