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9789622095465

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The book will make an important contribution to the debate regarding Hong Kong cultural identity. It will also have a significant impact on international scholarship relating to consumption and consumer studies... I will most certainly be making frequent use of it in my own research and I know many other scholars, living in several countries, who will do the same. James L. Watson, Fairbank Professor of Chinese Society and Professor of Anthropology, Harvard University

""The book will make an important contribution to the debate regarding Hong Kong cultural identity. It will also have a significant impact on international scholarship relating to consumption and consumer studies... I will most certainly be making frequent use of it in my own research and I know many other scholars, living in several countries, who will do the same. James L. Watson, Fairbank Professor of Chinese Society and Professor of Anthropology, Harvard University

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Gordon Mathews teaches anthropology at the Chinese University of Hong Kong. Tai-lok Lui teaches sociology at the Chinese University of Hong Kong.

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