Awards

• Commended for Axiom Business Book Awards (Business) 2013

Overview

In Conscious Capitalism, iconic CEO John Mackey and professor Raj Sisodia show how such companies are creating a movement that's transforming business. The authors present the fundamental principles and practices of their bold new vision of conscious capitalism: businesses operating from a sense of higher purpose and prospering financially while also generating other critical forms of value—emotional, social, intellectual, ecological, financial, and spiritual. These are businesses built on love and care instead of fear and stress.

Full Product Details

9781422144206

Table of Contents

Reviews

Advance praise for Conscious Capitalism <br><br>Howard Schultz, chairman, president, and CEO, Starbucks--<br> I have long believed that companies have a responsibility to balance profitability with a social conscience, yet few leaders have an inherent understanding of just how to do it. In Conscious Capitalism , John Mackey and Raj Sisodia provide a timely, realistic framework so companies can better serve a variety of stakeholders. I highly recommend listening to what they have to say. <br><br>Herb Kelleher, former Chairman and CEO, Southwest Airlines--<br> Conscious Capitalism is a welcome explication and endorsement of the virtues of free-enterprise capitalism--properly comprehended, there is no more beneficial economic system--and a simultaneously pragmatic and inspirational extolment of higher purpose and humanism in business. I hail and revere the tenets of Conscious Capitalism! <br><br>Ratan N. Tata, Chairman, Tata Sons--<br> This book provides the script for a much-needed different narrative for free- enterprise capitalism. Businesses need to be driven by a purpose higher than maximizing profit, and they must ensure optimal benefits to all stakeholders. Only if that happens can capitalism deliver to all humanity the full societal benefits it is capable of. <br><br>Sally Jewell, CEO, REI--<br> By so clearly and thoughtfully articulating the tenets of Conscious Capitalism, Raj and John have helped me understand the power behind the sustainable success in our business, raising my consciousness in guiding REI forward to serve a new generation of outdoor enthusiasts and environmental stewards. <br><br>Biz Stone, Cofounder and Creative Director, Twitter<br> John Mackey's journey to awakening is an inspiration not just to entrepreneurs, but to anyone who believes in a new definition of success for capitalism--one that includes positive societal impact as well as traditional business metrics. <br>

Advance praise for Conscious Capitalism <br>From the Foreword: Bill George, bestselling author of True North --<br> This is the book I always wanted to write. <br>Howard Schultz, chairman, president, and CEO, Starbucks--<br> I have long believed that companies have a responsibility to balance profitability with a social conscience, yet few leaders have an inherent understanding of just how to do it. In Conscious Capitalism, John Mackey and Raj Sisodia provide a timely, realistic framework so companies can better serve a variety of stakeholders. I highly recommend listening to what they have to say. <br>Herb Kelleher, former Chairman and CEO, Southwest Airlines--<br> Conscious Capitalism is a welcome explication and endorsement of the virtues of free-enterprise capitalism--properly comprehended, there is no more beneficial economic system--and a simultaneously pragmatic and inspirational extolment of higher purpose and humanism in business. I hail and revere the tenets of Conscious Capitalism! <br>Ratan N. Tata, Chairman, Tata Sons--<br> This book provides the script for a much-needed different narrative for free- enterprise capitalism. Businesses need to be driven by a purpose higher than maximizing profit, and they must ensure optimal benefits to all stakeholders. Only if that happens can capitalism deliver to all humanity the full societal benefits it is capable of. <br>Sally Jewell, CEO, REI--<br> By so clearly and thoughtfully articulating the tenets of Conscious Capitalism, Raj and John have helped me understand the power behind the sustainable success in our business, raising my consciousness in guiding REI forward to serve a new generation of outdoor enthusiasts and environmental stewards. <br>Biz Stone, Cofounder and Creative Director, Twitter<br> John Mackey's journey to awakening is an inspiration not just to entrepreneurs, but to anyone who believes in a new definition of success for capitalism--one that includes positive soc

Mackey and Sisodia make a valiant effort to redeem a practice often tainted by greed and corruption and show that if the individuals managing the system commit to conscious capitalism, everyone benefits. -- Publishers Weekly <br>Advance praise for Conscious Capitalism <br>From the Foreword: Bill George, bestselling author of True North --<br> This is the book I always wanted to write. <br>Howard Schultz, chairman, president, and CEO, Starbucks--<br> I have long believed that companies have a responsibility to balance profitability with a social conscience, yet few leaders have an inherent understanding of just how to do it. In Conscious Capitalism, John Mackey and Raj Sisodia provide a timely, realistic framework so companies can better serve a variety of stakeholders. I highly recommend listening to what they have to say. <br>Herb Kelleher, former Chairman and CEO, Southwest Airlines--<br> Conscious Capitalism is a welcome explication and endorsement of the virtues of free-enterprise capitalism--properly comprehended, there is no more beneficial economic system--and a simultaneously pragmatic and inspirational extolment of higher purpose and humanism in business. I hail and revere the tenets of Conscious Capitalism! <br>Ratan N. Tata, Chairman, Tata Sons--<br> This book provides the script for a much-needed different narrative for free- enterprise capitalism. Businesses need to be driven by a purpose higher than maximizing profit, and they must ensure optimal benefits to all stakeholders. Only if that happens can capitalism deliver to all humanity the full societal benefits it is capable of. <br>Sally Jewell, CEO, REI--<br> By so clearly and thoughtfully articulating the tenets of Conscious Capitalism, Raj and John have helped me understand the power behind the sustainable success in our business, raising my consciousness in guiding REI forward to serve a new generation of outdoor enthusiasts and environmental stewards. <br>Bizt

Author Information

John Mackey is co-CEO and cofounder of Whole Foods Market and cofounder of the nonprofit Conscious Capitalism, Inc. He has devoted his life to selling natural and organic foods and to building a better business model. Dr. Rajendra (Raj) Sisodia is cofounder and trustee of Conscious Capitalism, Inc. and professor of marketing at Bentley University. He has authored seven books, including Firms of Endearment.

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