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OverviewFully revised and updated to reflect current trends and emerging topics, the fourth edition of Conferences and Conventions: A Global Industry provides an expert-led, comprehensive introduction to, and overview of, the key elements of the global conference, convention and meetings industry. This book examines the conference industry's origins, structure, future development, as well as its economic, social and environmental impacts. It provides an in-depth analysis of the strategies, practices, knowledge and skills required to organise memorable conferences and similar business events, with detailed descriptions of all the planning and operational processes. Following an international approach, this edition features additional sections on the increase in technological advancements and opportunities, as well as the rise of virtual and hybrid events in a post-pandemic era. Written in an accessible and engaging style, the book includes integrated case studies to highlight current issues and demonstrate theory in practice. Structured logically with useful features throughout to aid learning and understanding, this book is an invaluable resource to students following Events Management, Hospitality and Tourism courses, as well as for event planners and practitioners already working in the conference industry. Full Product DetailsAuthor: Tony Rogers (Tony Rogers Conference & Event Services Ltd and Leeds Beckett University, UK) , Peter Wynn-Moylan (Southern Cross University, Australia)Publisher: Taylor & Francis Ltd Imprint: Routledge ISBN: 9780367683160ISBN 10: 0367683164 Pages: 376 Publication Date: 11 July 2022 Audience: College/higher education , Tertiary & Higher Education Format: Paperback Publisher's Status: Unknown Availability: Not yet available ![]() This item is yet to be released. You can pre-order this item and we will dispatch it to you upon its release. Table of Contents1. A Global Industry 2. The Structure of the Conference Industry 3. Winning Conference Business: 1 4. Winning Conference Business: 2 5. Planning and Staging Successful Conferences: An Organiser's Perspective 6. Conference Management: A Venue Perspective 7. The Economic, Social and Environmental Impacts of Conferences and Conventions 8. Developing the Industry's Workforce: Creating a Profession 9. Leading Industry Organisations 10. The Future: Trends, Challenges and OpportunitiesReviewsAuthor InformationTony Rogers has over 30 years' experience of the international conference industry, as a researcher, writer, manager of trade associations and running his own conference consultancy. He also spent 8 years as a Visiting Fellow at the UK Centre for Events Management (Leeds Beckett University) and is an Honorary Member of the Association of British Professional Conference Organisers (ABPCO). Peter Wynn-Moylan, the author of 'Risk and Hazard Management for Festivals and Events', dovetailed a 30-year career in event operations with 20 years lecturing in event management at Southern Cross University. Now semi-retired, he provides advisory services to the world's festival capital of Byron Bay. Tab Content 6Author Website:Countries AvailableAll regions |