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Author:   Anders Pehrsson
Publisher:   Taylor & Francis Ltd
Imprint:   Routledge
Weight:   0.381kg
ISBN:  

9780367479824

ISBN 10:   0367479826
Pages:   186
Publication Date:   16 November 2020
Audience:   College/higher education ,  Tertiary & Higher Education
Format:   Hardback
Publisher's Status:   Active
Availability:   In Print  
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Table of Contents

1. Content of the volume. PART I. The model for competitive international strategy. 2. Components of the model for competitive international strategy. 3. Relationships in the model. PART II. Key issues when implementing a competitive international strategy. 4. Implementation of international geographic expansion. 5. Strategy competence and expansion in a host country. 6. Global responsiveness through digitalized production: the Cargo Handling Firm. 7. Global responsiveness through online and offline value adding. 8. Balancing global standardization and responsiveness. 9. Cognitive obstacles to realization of competitive international synergy. 10. Adjustment of a competitive international strategy: impact on entrepreneurial re-orientation. PART III. Coping with changing international competition. 11. Putting the model for competitive international strategy into practice. 12. Contributions to strategy literature.

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Author Information

Anders Pehrsson is a Professor in the School of Business and Economics at Linnaeus University, Sweden.

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