Competing with IT: Leading a Digital Business
Author:   Colin Ashurst (Newcastle University, Newcastle Upon Tyne)
Publisher:   Bloomsbury Publishing PLC
ISBN:  

9781137269973


Pages:   420
Publication Date:   26 March 2015
Format:   Paperback
Availability:   Manufactured on demand   Availability explained
We will order this item for you from a manufactured on demand supplier.

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Competing with IT: Leading a Digital Business


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Full Product Details

Author:   Colin Ashurst (Newcastle University, Newcastle Upon Tyne)
Publisher:   Bloomsbury Publishing PLC
Imprint:   Red Globe Press
Dimensions:   Width: 15.60cm , Height: 2.40cm , Length: 23.40cm
Weight:   0.585kg
ISBN:  

9781137269973


ISBN 10:   1137269979
Pages:   420
Publication Date:   26 March 2015
Audience:   College/higher education ,  Postgraduate, Research & Scholarly
Format:   Paperback
Publisher's Status:   Active
Availability:   Manufactured on demand   Availability explained
We will order this item for you from a manufactured on demand supplier.

Table of Contents

1. Foundations for a New Perspective 2. A Benefits Framework for Planning Projects Exploring Opportunities 3. Establishing the Vision Developing the Benefits Realization Plan 4. Building Momentum Delivering the Benefits 5. Assessing the Benefits Evaluation 6. Making the Most of Investments in IT 7. Digging Deeper into the Issues of Design and Change 8. Strategy Creating Value and Building Competitive Advantage 9. Managing the IT Portfolio 10. Taking an Architecture Perspective 11. Digital Business 12. Implications for the CIO And IT Function 13. Enabling Business Innovation 14. Building the IT Capability of the Organization.

Reviews

'The academic rigour of this book is excellent, along with its handling of relevant and up-to-date topics in the field of IT. It provides a direct and practical approach to IS/IT and benefits realization in a unique and pragmatic way. It is the ideal text for MBA students, academics and practitioners alike.' - Thanos Papadopoulos, University of Sussex, UK 'In a digital world, realising value from IT initiatives has become one key challenge to executives. This book offers a fresh examination of the benefits that IT can operationally and strategically deliver when appropriate tools are considered and deployed by managers'. - Ilan Oshri, Loughborough University, UK


Author Information

Colin Ashurst is a Senior Lecturer at Newcastle University Business School, UK. He has extensive experience as an IT manager and consultant.

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