Overview

Far from being a context in which communication occurs, culture is the very basis of communication.Communication as Culture explains that whether people talk with family members or someone from another country, they are never anything more or less than enculturated people who abide by the limits of their language, values and ideals. People talk about certain things and view others in certain ways. Everything a person does and says reinforces or shows opposition to culture. This means that, rather than being the source, the self is the product and manifestation of all things cultural. The purpose of this textbook, then, is to offer an alternative approach to the study of human communication.

Full Product Details

Author:   John Gareis ,  Ellen Cohn
Publisher:   Kendall/Hunt Publishing Co ,U.S.
Imprint:   Kendall/Hunt Publishing Co ,U.S.
Edition:   4th Revised edition
Weight:   0.363kg
ISBN:  

9781792493676

ISBN 10:   1792493673
Pages:   277
Publication Date:   30 January 2022
Audience:   College/higher education ,  Tertiary & Higher Education
Format:   Paperback
Publisher's Status:   Active
Availability:   Temporarily unavailable  
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Table of Contents

Preface and Acknowledgments About the Authors Chapter 1 Introduction to Communication as Culture Learning Objectives Introduction The Electronic Communication Revolution Purpose of the Text Culture Defined The Study of Culture Ethnomethodology Reading: A Conception of and Experiments with Trust as a Condition of Concerted Stable Actions by Harold Garfinkel Summary Chapter 2 Definition of Communication Learning Objectives Poem: Blind Men and the Elephant by John Godfrey Saxe Introduction Communication Defined A Side Note on Theory Theory Defined Approaches to Theory Construction Metatheories Ontology Epistemology Axiology Summary Reading: Defining Communication by Donald B. Egolf Chapter 3 A Short History of the Study of Communication Learning Objectives Introduction 450 B.C.E. to the 1900s The 1920s to the 1940s The 1940s to the 1950s A Side Note on Models of Communication The 1950s to the 1970s The 1970s to the Present Organizational/Institutional Communication Small Group Communication Interpersonal Communication Intrapersonal Communication A Side Note on the National Communication Association Summary Chapter 4 Perception and Reality Learning Objectives Introduction Perception Defined Communication and Reality Multiple Realities The Perceptual Process Summary Reading: Pygmalion in the Classroom: Teacher Expectation and Pupils' Intellectual Development by Robert Rosenthal and Lenore Jacobson Chapter 5 Non-Verbal Communication Learning Objectives Introduction Communication Channels Communication Codes Categories of Non-Verbal Communication Role of Non-Verbal Communication Significance of Non-Verbal Communication Relationship between Non-Verbal and Verbal Communication Communication Metaphors Summary Web Link: The Pious Ones by Harvey Arden Chapter 6 Verbal Communication Learning Objectives Introduction Language Defined Two Types of Meaning Language as Human Enterprise Language Enables Thought Problems of Translation Contents Language Evokes Passions and Emotions The Semantic Differential Language Enables Power Who Labels Whom? How Do Men and Women Use Words? Summary Chapter 7 Listening and Empathy Learning Objectives Introduction Listening vs. Hearing Three Processes Associated with Listening Obstacles to Effective Listening Types of Listening Empathy What Empathy Is Not Behaviors Associated with Empathy Conclusions Summary Chapter 8 Communication and the Self Learning Objectives Introduction Communication: A Basic Life Process The Johari Window Impression Management and Identity Negotiation Feeling Management Acting Techniques The Reality of Our Identity Summary Reading: Maintaining Institutional Realities by John Heritage Sources Cited Chapter Exercises Test Your Knowledge: Answers Index

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