Communicating Genetics: Visualizations and Representations
Author:   Han Yu
Publisher:   Palgrave Macmillan
Edition:   1st ed. 2017
ISBN:  

9781137587787


Pages:   271
Publication Date:   02 October 2017
Format:   Hardback
Availability:   Manufactured on demand   Availability explained
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Communicating Genetics: Visualizations and Representations


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Full Product Details

Author:   Han Yu
Publisher:   Palgrave Macmillan
Imprint:   Palgrave Macmillan
Edition:   1st ed. 2017
Weight:   4.703kg
ISBN:  

9781137587787


ISBN 10:   1137587784
Pages:   271
Publication Date:   02 October 2017
Audience:   Professional and scholarly ,  Professional & Vocational
Format:   Hardback
Publisher's Status:   Active
Availability:   Manufactured on demand   Availability explained
We will order this item for you from a manufactured on demand supplier.

Table of Contents

Chapter 1 Introduction: Visualizing Genetics for Public Readers.- Chapter 2 The Photographic View: Observational Record and Symbolic Excess.- Chapter 3 The Microscopic View: Miniscule Science and Art.- Chapter 4 The Illustrated View: Iconic Explanations and Figurative Metaphors.- Chapter 5 The Code View: Cracking the Genetic Code of Life.- Chapter 6 The Graph View: Navigating Big Data Science.- Chapter 7 The Structural View: 2D Realities and 3D Possibilities.- Chapter 8 Conclusion.

Reviews

Communicating Genetics: Visualizations and Representations is a thoughtful, important book that goes beyond theoretical discussion about visual representation of genetics. ... I highly recommend this book for science and technical communication graduate students (even if they are not studying scientific communication) and scholars and practitioners in these fields as well. I make this recommendation not only because of the important subject matter regarding genetics, but anyone who has a hand in creating visuals can benefit from this excellent study. (Diane Martinez, Technical Communication, Vol 65 (2), May, 2018)


Author Information

Han Yu is professor of technical communication at Kansas State University, USA. Her research interests include scientific/science communication, visual rhetoric, and intercultural communication. She is author of The Other Kind of Funnies: Comics in Technical Communication and co-editor of Negotiating Cultural Encounters: Narrating Intercultural Engineering and Technical Communication.

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