Commodity Advertising: The Economics and Measurement of Generic Programs
Author:   Olan D. Forker ,  Ron Ward
Publisher:   Rowman & Littlefield
ISBN:  

9780585165813


Pages:   294
Publication Date:   01 January 2000
Format:   Book
Availability:   To order   Availability explained
Stock availability from the supplier is unknown. We will order it for you and ship this item to you once it is received by us.

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Commodity Advertising: The Economics and Measurement of Generic Programs


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Author:   Olan D. Forker ,  Ron Ward
Publisher:   Rowman & Littlefield
Imprint:   Rowman & Littlefield
ISBN:  

9780585165813


ISBN 10:   0585165815
Pages:   294
Publication Date:   01 January 2000
Audience:   General/trade ,  General
Format:   Book
Publisher's Status:   Active
Availability:   To order   Availability explained
Stock availability from the supplier is unknown. We will order it for you and ship this item to you once it is received by us.

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