Comedy, Cameos, and Campaign Communication: Leveraging Entertainment Media to Win Elections and Advance Policy
Author:   Jason Turcotte (California State Polytechnic University Pomona, USA)
Publisher:   Taylor & Francis Ltd
ISBN:  

9781032429076


Pages:   116
Publication Date:   30 January 2025
Format:   Paperback
Availability:   In Print   Availability explained
This item will be ordered in for you from one of our suppliers. Upon receipt, we will promptly dispatch it out to you. For in store availability, please contact us.

Our Price $41.99 Quantity:  
Add to Cart

Share |

Comedy, Cameos, and Campaign Communication: Leveraging Entertainment Media to Win Elections and Advance Policy


Overview

Full Product Details

Author:   Jason Turcotte (California State Polytechnic University Pomona, USA)
Publisher:   Taylor & Francis Ltd
Imprint:   Routledge
Weight:   0.230kg
ISBN:  

9781032429076


ISBN 10:   1032429070
Pages:   116
Publication Date:   30 January 2025
Audience:   College/higher education ,  Tertiary & Higher Education
Format:   Paperback
Publisher's Status:   Active
Availability:   In Print   Availability explained
This item will be ordered in for you from one of our suppliers. Upon receipt, we will promptly dispatch it out to you. For in store availability, please contact us.

Table of Contents

1. The Long Tail: The Effects of Media Choice and Audience Fragmentation on the Campaign Process 2. Merch, Fandom, and Sports Metaphors: The Commodification of the Modern Campaign 3. From Daytime Talk to Late Night Punchlines: Campaign Strategy and Soft News 4. Sitcoms and Satire: The Art of the Political Cameo 5. Partnerships in Pop Culture: Courting the Celebrity Endorsement 6. The Instaworthy Campaign: Gaming, Streaming, and Social Media 7. Trivialization or Accessibility? The Democratic Implications of Entertaining the Electorate

Reviews

Author Information

Jason Turcotte is Associate Professor of Communication at California State Polytechnic University, Pomona, USA.

Tab Content 6

Author Website:  

Countries Available

All regions
Latest Reading Guide

NOV RG 20252

 

Shopping Cart
Your cart is empty
 Shopping cart
Mailing List

 

Sign up now