Overview

The colour forecasting process is a major driving force in the fashion and textile industries but is complex, highly intuitive and little understood. This textbook for students of fashion and design discusses the development of the various driving forces of fashion, when colour forecasting began and how it has developed to its present day state. Colour terminology and some of the more subjective tools used by colour forecasters are explained, and their strengths and weaknesses are compared. Also, a model is given of the colour forecasting process and this is discussed in detail. Finally, readers are shown how forecasting methodologies are used to develop 'colour stories'.

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9781405121200

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Reviews

This book is for you if you want to know how colour is developed, learn about industrial applications, or to simply unravel the 'colour forecasting' process. Just4Textiles Issue 8, Autumn 2005 'In a very logical, systematic presentation, due recognition is given to the role of intuition and inspiration' Textiles Magazine 2005, 2

Author Information

Tracy Diane BSc, MA, PhD is a freelance designer, colour consultant and researcher. She has a great deal of experience in textile design particularly knitwear. Tom Cassidy MSc, MBA, PhD is Professor of Design at the School of Design of the University of Leeds. He has been in textile and fashion education for twenty-five years following nine years in the industry.

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