Overview

Sources are eclectic, results mixed, but one thing is certain: car design is being forced up an ever tightening spiral of creativity. These machines are memorials of our tastes, yearnings and capabilities. They have layers of meaning and can as, Henry Ford knew, be read like a book if only you know how. This book tells that story in a series of case studies which reveal national characteristics: American flair, German technical suprematism, French vernacular chic, gorgeous Italian sculpture, English antiquarianism, Japanese ingenuity, Swedish responsibility. Cars featured appear in chronological date order from the 1908 Ford Model T to 2003 BMW5 Series. The chosen cars are specially photographed in a uniform style and reproduced in black and white which distances this book from the cliches and conventions of specialist automotive publishing and highlights their form and shape. Each picture is accompanied by an aesthetic appraisal of each vehicle. This pocket-sized book is the perfect gift book for all car enthusiasts and design admirers.

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9781840915358

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Author Information

Stephen Bayley is one of the world s best known commentators onmodern culture. In 1989 he was made a Chevalier de L Ordre des Arts et des Lettres, France s top artistic honour, by the French Minister of Culture. Since 1990 Bayley has been a design consultant working on imaginative communications projects for Ford, Jaguar, Fiat, Audi and BMWamongst others, and wrote the creative strategy for Mercedes-Benz advertisements.He has written for Car magazine for the past 25 years and was awarded PPA Columnist of the Year for his car column in GQ (which ran for about eight years).

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