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OverviewThis fun and friendly book looks at real-life PR stunts that will blow your mind and inspire you to develop innovative and creative ways to get your company noticed. PR guru Peter Shankman chronicles the most ridiculous, outrageous, and possibly crazy PR stunts of all time explaining why some work and others don't. This is a funny, insightful guide to winning the PR game. Full Product DetailsAuthor: Peter ShankmanPublisher: John Wiley & Sons Imprint: John Wiley & Sons ISBN: 9786611381301ISBN 10: 6611381309 Pages: 223 Publication Date: 01 January 2007 Audience: General/trade , General Format: Electronic book text Publisher's Status: Active Availability: Out of stock ![]() The supplier is temporarily out of stock of this item. It will be ordered for you on backorder and shipped when it becomes available. Table of ContentsReviewsAuthor InformationTab Content 6Author Website:Countries AvailableAll regions |