Overview

Campaigning, in a charity context, can mean many different things to different people. It could be about persuading politicians to adopt a particular policy line or get them to change or pass a law. It may mean representing people's needs to decision-makers and Influencing government officials or institutions. It can be as simple as awareness-raising or as demanding as taking legal action to achieve justice for beneficiaries. This book is a short introduction to that territory in its many different forms, and is for those who have little or no experience of campaigning, who want to understand the key terminology and be inspired to make an impact.

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9781784821234

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Reviews

‘However experienced you are in charity campaigning, and especially if you’re about to embark on it for the first time, this easy-read guide can give you the confidence to understand the different options, methods and considerations in putting your campaign ideas into action. Essential reading for everyone who wants to get involved in changing the world.’Kathy Evans, charity campaigner and former CEO of Children England ***** ‘There are a million ways to campaign – but your greatest chance of success is laying strong foundations. This is a great starting point for any charity campaigner, leader, or trustee who wants to make sure they’ve considered all the key aspects. And so succinct!’ Chloe Hardy, Director of Policy & Communications, Sheila McKechnie Foundation

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