Awards
- Commended for Benjamin Franklin Award (Professional/Technical) 2018
Overview
Financial (or business) acumen is essential for all managers and owners of businesses if they are to truly understand how to make them successful. Yet, for general (non-financial) managers and owners, business finance is often perceived to be ""difficult"" and/or plain boring. This book, written by an experienced and popular teacher of finance to thousands of non-financial managers, explains in very simple but engaging terms what are the goals of a business, how it is set up to make money, what are the key measures of this financial health, and what are the key factors affecting those measures. Concise and designed for great accessibility, this is the dream-book for all those non-financial managers and owners who want a quick and motivating read on finance in order to obtain that necessary business acumen. AUTHOR: Dr. Philip Young is a corporate education consultant with over 30 years of experience in the design and delivery of business seminars and training programs in finance, strategy, and marketing. His primary focus is on courses in finance for non-financial managers, more generally referred to today as ""business acumen."" SELLING POINTS: . A small but powerful book that makes understanding business finance a breeze . Every successful business manager and owner must have an understanding of finance this is their dream-book on the basics of finance . The author has over 30 years of experience teaching finance to thousands of non-financial managers around the world . Concise and engaging business finance simplified for anyone to understand and learn it painlessly and quickly . Interesting examples and anecdotes, combined with diagrams and graphics, makes it completely different to most other books about finance
Full Product Details
Author: Philip Young
Publisher: LID Publishing Inc.
Imprint: LID Publishing Inc.
ISBN: 9780996943376
ISBN 10: 0996943374
Publication Date: 13 June 2017
Audience:
General/trade
,
General
Format: Hardback
Publisher's Status: Active
Availability: In Print
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Reviews
This book is a gem! It is a concise and practical review of key financial metrics and how they create shareholder value. The section on how everyone at all levels and functions of a company can help to improve its financial performance is particularly insightful. --James A. Runde, Advisory Director and Former Vice Chair of Investment Banking, Morgan Stanley Phil is one of the best educators in the elite Google Business Academy faculty. This book is built from the same core as the material that he uses so successfully in enhancing the financial acumen of our GBA participants. --Amelie Villenueve, Head of Business Leadership Development, Google
Phil is one of the best educators in the elite Google Business Academy faculty. This book is built from the same core as the material that he uses so successfully in enhancing the financial acumen of our GBA participants. --Amelie Villenueve, Head of Business Leadership Development, Google This book is a gem! It is a concise and practical review of key financial metrics and how they create shareholder value. The section on how everyone at all levels and functions of a company can help to improve its financial performance is particularly insightful. --James A. Runde, Advisory Director and Former Vice Chair of Investment Banking, Morgan Stanley
Phil is one of the best educators in the elite Google Business Academy faculty. This book is built from the same core as the material that he uses so successfully in enhancing the financial acumen of our GBA participants.--Amelie Villenueve, Head of Business Leadership Development, Google This book is a gem! It is a concise and practical review of key financial metrics and how they create shareholder value. The section on how everyone at all levels and functions of a company can help to improve its financial performance is particularly insightful.--James A. Runde, Advisory Director and Former Vice Chair of Investment Banking, Morgan Stanley
Author Information
Dr. Philip Young is a corporate education consultant with over 30 years of experience in the design and delivery of business seminars and training programs in finance, strategy, and marketing. His primary focus is on courses in finance for non-financial managers, more generally referred to today as ""business acumen.""
