Overview

The type of writing which seeks to obtain a business response is termed as business writing. It is generally used by corporations and other professional entities for communicating with an internal or external audience. It also aims to provide the reader with complete, relevant and accurate information. Some of the central skills in business writing are extracting the significant information, synthesizing it and then writing it clearly. There are various types of business writing such as instructional business writing, informational business writing, persuasive business writing and transactional business writing. Correct sentence structure and grammar are also integral to effective business writing. Most of the topics introduced in it cover new techniques and the applications of business writing. This book, with its detailed analyses and data, will prove immensely beneficial to professionals and students involved in this area at various levels.

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9781639878994

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