Business Superbrands: An Insight into Some of Britain's Strongest B2B Brands

Author:   Angela Cooper
Publisher:   The Centre for Brand Analysis Ltd (TCBA)
ISBN:  

9780955478437


Pages:   208
Publication Date:   28 May 2008
Format:   Hardback
Availability:   In Print   Availability explained
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Business Superbrands: An Insight into Some of Britain's Strongest B2B Brands


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Overview

'Business Superbrands' highlights business brands, from a wide range of sectors, which have become the strongest and most iconic in their field. It explores, with text and visual, how these brands have succeeded in reaching the top and the journey that they have taken to get there.

Full Product Details

Author:   Angela Cooper
Publisher:   The Centre for Brand Analysis Ltd (TCBA)
Imprint:   Superbrands (UK) Ltd
ISBN:  

9780955478437


ISBN 10:   095547843
Pages:   208
Publication Date:   28 May 2008
Audience:   General/trade ,  Professional and scholarly ,  General ,  Professional & Vocational
Format:   Hardback
Publisher's Status:   Active
Availability:   In Print   Availability explained
This item will be ordered in for you from one of our suppliers. Upon receipt, we will promptly dispatch it out to you. For in store availability, please contact us.

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