Overview

Business and Professional Communication Playbook teaches students the essentials of business communication and necessary skillset that employers look for today. Michelle Violanti and Stephanie Kelly use engaging examples, provide tips on how to carry yourself professionally, and incorporate real-life experiences from recent graduates to teach students how to communicate like a professional. Focused, bite-sized chapters on the most important topics in business communication, such as interviewing, writing resumes, and leading team presentations will motivate students to read and prepare ahead of time so instructors can focus on skill-building during class. By using this simple and flexible format, this text will provide students and instructors with an excellent foundation for a successful Business Communication course. This title is accompanied by a complete teaching and learning package in SAGE Vantage, an intuitive learning platform that instructors and students actually love.

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9781071879818

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Reviews

I like the shorter, more manageable chapter lengths. The writing style is casual but academic without being dry. Well organized, easy to read, and covers areas in business communication that many textbooks, if not most, either skim over or leave out completely.--Christa A. Dillman It is a quick and comprehensive read on the applicable aspects of a Business and Professional Communication class. The research is up to date, applicable to the student population and is easy to relate to.--Karley Goen Real world application of communication in a business setting. Modern examples drawn from current events and personal anecdotes students will be able to relate to.--Marilyn Olson This book includes great activities as well as real-life examples. It encompasses many traditional course concepts studied in business and professional communication while relating those concepts to pragmatic examples.--Dr. Alexis Johnson

I like the shorter, more manageable chapter lengths. The writing style is casual but academic without being dry. Well organized, easy to read, and covers areas in business communication that many textbooks, if not most, either skim over or leave out completely. --Christa A. Dillman It is a quick and comprehensive read on the applicable aspects of a Business and Professional Communication class. The research is up to date, applicable to the student population and is easy to relate to. --Karley Goen Real world application of communication in a business setting. Modern examples drawn from current events and personal anecdotes students will be able to relate to. --Marilyn Olson This book includes great activities as well as real-life examples. It encompasses many traditional course concepts studied in business and professional communication while relating those concepts to pragmatic examples. --Dr. Alexis Johnson

""I like the shorter, more manageable chapter lengths. The writing style is casual but academic without being dry. Well organized, easy to read, and covers areas in business communication that many textbooks, if not most, either skim over or leave out completely.""--Christa A. Dillman ""It is a quick and comprehensive read on the applicable aspects of a Business and Professional Communication class. The research is up to date, applicable to the student population and is easy to relate to.""--Karley Goen ""Real world application of communication in a business setting. Modern examples drawn from current events and personal anecdotes students will be able to relate to.""--Marilyn Olson ""This book includes great activities as well as real-life examples. It encompasses many traditional course concepts studied in business and professional communication while relating those concepts to pragmatic examples.""--Dr. Alexis Johnson

Author Information

Dr. Michelle T. Violanti (PhD, University of Kansas) currently serves as an associate professor in the School of Communication Studies at The University of Tennessee, Knoxville, where she previously served as the basic course director for public speaking and business and professional communication. Dr. Violanti teaches courses in instructional communication, communication theory, research methods, organizational communication, and leadership/followership. She has been certified in online course design, review of courses designed for online instruction, and universal design for learning. Her research, focused on instructional and organizational communication, has appeared in Communication Education, Basic Course Annual, Human Communication Research, Annals of the International Communication Association, and Frontiers in Communication. She is the coauthor of Follow, Communicate, Lead: Creating Competent Connections and Dynamic Public Relations: The 24/7 PR Cycle. Dr. Stephanie Kelly (PhD, The University of Tennessee) currently serves as a professor in the Department of Business Information Systems and Analytics at North Carolina A&T State University (A&T). Dr. Kelly has taught a variety of courses at A&T related to data and communication, including business communication, organizational communication, computer-mediated communication, research methods, micro computer applications, and foundations of business analytics. Dr. Kelly has published over 50 peer-reviewed articles in journals such as International Journal of Business Communication, Business and Professional Communication Quarterly, Management Communication Quarterly, and International Journal of Conflict Management. She has also edited three prior books: Computer-Mediated Communication for Business: Theory to Practice, Applied and Therapeutic Cases in Health and Humor, and Online Instructional Communication.

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