Building a Positive Media Profile. Easy Step by Step Guide.

Author:   Pauline Rowson
Publisher:   Rowmark
ISBN:  

9786610963058


Pages:   109
Publication Date:   30 March 2001
Format:   Electronic book text
Availability:   Out of stock   Availability explained
The supplier is temporarily out of stock of this item. It will be ordered for you on backorder and shipped when it becomes available.

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Building a Positive Media Profile. Easy Step by Step Guide.


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Overview

Editorial coverage carries at least two and a half times the weight of advertising. It is a very cost effective way of raising an organisation's profile. This book looks at how to build a positive media profile for an organisation. It provides information on how the media work and how to build good media relations. It also shows how to write a news release and get it published, how to conduct a radio and TV interview and how to handle a bad news story.

Full Product Details

Author:   Pauline Rowson
Publisher:   Rowmark
Imprint:   Rowmark
ISBN:  

9786610963058


ISBN 10:   6610963053
Pages:   109
Publication Date:   30 March 2001
Audience:   General/trade ,  General
Format:   Electronic book text
Publisher's Status:   Active
Availability:   Out of stock   Availability explained
The supplier is temporarily out of stock of this item. It will be ordered for you on backorder and shipped when it becomes available.

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