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9781498539449

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Kirkpatrick explains in straightforward language the art and science of developing a vision statement that focuses employee effort on an organization's profitability -- Gary Latham, Faculty of Management, University of Toronto An organization's ability to innovate will ultimately define its value in the 21st century. As such, organizations are being forced to find new ways to work that brings the best out of their people-from their creativity to their ingenuity. Build a Better Vision Statement comes at the perfect time. From the scientific research it covers to the practical advice it offers, Build a Better Vision Statement is for any leader interested in learning how to align their people under a unifying vision statement. -- Jim Whitehurst, president and CEO, Red Hat

Kirkpatrick explains in straightforward language the art and science of developing a vision statement that focuses employee effort on an organization’s profitability -- Gary Latham, Faculty of Management, University of Toronto An organization's ability to innovate will ultimately define its value in the 21st century. As such, organizations are being forced to find new ways to work that brings the best out of their people—from their creativity to their ingenuity. Build a Better Vision Statement comes at the perfect time. From the scientific research it covers to the practical advice it offers, Build a Better Vision Statement is for any leader interested in learning how to align their people under a unifying vision statement. -- Jim Whitehurst, president and CEO, Red Hat

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Shelley A. Kirkpatrick is the founder of Visiontelligence LLC.

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