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OverviewBroadcasting the Pandemic tells the story of a South African television show, Beat It! Created during the aspirational years of the political transaction in which the broadcast media were posted to democratise the airwaves, Beat It! was first screened on public television in 1999 and developed into one of the most powerful health education initiatives in contemporary history. Broadcasting the Pandemic traces the show’s evolution, exploring how Beat It! used the medium of television to inform its viewers about HIV at a time of increasingly rapid infection rates, but in which government education and treatment campaigns were largely absent. Broadcasting the Pandemic pioneers a new methodology in scholarship about South Africa – using a television programme to explore the history of AIDS activism and policy. It provides a contemporary history of television in South Africa, and its role in the most influential social movement to have emerged from the democratic transition: the HIV activist movement. Its content will interest readers from a wide array of disciplines, including African Studies, journalism, public health, sociology, cultural studies and the history of medicine. Full Product DetailsAuthor: Rebecca Hodes , Derek HookPublisher: HSRC Press Imprint: HSRC Press Dimensions: Width: 16.80cm , Height: 1.50cm , Length: 24.00cm Weight: 0.388kg ISBN: 9780796924490ISBN 10: 079692449 Pages: 236 Publication Date: 01 March 2014 Audience: Professional and scholarly , Professional and scholarly , Professional & Vocational , Professional & Vocational Format: Paperback Publisher's Status: Active Availability: In Print This item will be ordered in for you from one of our suppliers. Upon receipt, we will promptly dispatch it out to you. For in store availability, please contact us. Table of ContentsReviewsAuthor InformationRebecca Hodes is the deputy director at the AIDS and Society Research Unit at the University of Cape Town. Tab Content 6Author Website:Countries AvailableAll regions |