Bricks Matter: The Role of Supply Chains in Building Market-Driven Differentiation

Author:   Lora M. Cecere ,  Charles W. Chase
Publisher:   John Wiley & Sons Inc
ISBN:  

9781118218310


Pages:   320
Publication Date:   29 January 2013
Format:   Hardback
Availability:   Out of stock   Availability explained
The supplier is temporarily out of stock of this item. It will be ordered for you on backorder and shipped when it becomes available.

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Bricks Matter: The Role of Supply Chains in Building Market-Driven Differentiation


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Author:   Lora M. Cecere ,  Charles W. Chase
Publisher:   John Wiley & Sons Inc
Imprint:   John Wiley & Sons Inc
Dimensions:   Width: 16.00cm , Height: 2.80cm , Length: 23.60cm
Weight:   0.517kg
ISBN:  

9781118218310


ISBN 10:   1118218310
Pages:   320
Publication Date:   29 January 2013
Audience:   Professional and scholarly ,  Professional & Vocational
Format:   Hardback
Publisher's Status:   Active
Availability:   Out of stock   Availability explained
The supplier is temporarily out of stock of this item. It will be ordered for you on backorder and shipped when it becomes available.

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Reviews

Praise for Bricks Matter This book is like no other that has been written about supply chain management. It is a must-read for the supply chain leadership team. ?Marty Kisliuk, Global Operations Director, Agricultural Products Group, FMC Corporation Lora Cecere has been a key driver of supply chain strategies that force companies to think differently about how they work with their customers, partners, and cross-functionally within their own organizations. Here she teaches us to take a bold step to change our thinking and turn the supply chain around to focus on the consumer. ?Ann Dozier, Vice President, Fresh Dairy Direct IT, Dean Foods Company Today, the worlds of social business and supply chain management have many degrees of separation. I enjoyed working with Lora to understand what the future transformation of digital marketing to digital business could look like. ?Jeremiah Owyang, Research Director, Altimeter The journey to build the outside-in, end-to-end value network happens in stages and can only be led from the top based on value-based outcomes. This is a guidebook for leaders driving the transformation. ?Roddy Martin, industry thought leader ?This is the new bible for all supply chain executives. It provides an insider?s perspective that will prove incredibly valuable to even the most grizzled supply chain veteran. This is the next must-have business book.? ?Bruce Richardson, Chief Enterprise Strategist, Salesforce.com


Author Information

LORA M. CECERE is the founder of the research firm Supply Chain Insights, which is paving new directions in building thought-leading supply chain research. She is also the author of the enterprise software blog “Supply Chain Shaman.” The blog focuses on the use of enterprise applications to drive supply chain excellence. As an enterprise strategist, Lora focuses on the changing face of enterprise technologies. With over forty years of diverse supply chain experience, Lora spent nine years as an industry analyst with Gartner Group, AMR Research, Inc., and Altimeter Group. CHARLES W. CHASE JR. is the principal industry consultant for the manufacturing and supply chain global practice at SAS. He is the primary architect and strategist for delivering demand planning and forecasting solutions to improve supply chain efficiencies for SAS customers. He has more than twenty-six years of experience in the consumer packaged goods industry and is an expert in sales forecasting, market response modeling, econometrics, and supply chain management.

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