Branding New York: How a City in Crisis Was Sold to the World

Publisher:   Taylor & Francis Group
ISBN:  

9781282256750


Pages:   326
Publication Date:   01 January 2008
Format:   Electronic book text
Availability:   Available To Order   Availability explained
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Branding New York: How a City in Crisis Was Sold to the World


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Overview

Branding New York traces the rise of New York City as a brand and the resultant transformation of urban politics and public life. It shows that the branding of New York was not simply a marketing tool; rather it was a political strategy.

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Publisher:   Taylor & Francis Group
Imprint:   Taylor & Francis Group
ISBN:  

9781282256750


ISBN 10:   1282256750
Pages:   326
Publication Date:   01 January 2008
Audience:   General/trade ,  General
Format:   Electronic book text
Publisher's Status:   Active
Availability:   Available To Order   Availability explained
We have confirmation that this item is in stock with the supplier. It will be ordered in for you and dispatched immediately.

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