Awards

• Commended for Brand Aid 2012

Overview

Full Product Details

9780816665464

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Reviews

Readers and academics interested in the ways corporate philanthropy is evolving will find this useful, as will armchair sociologists. --Publishers Weekly This is a thoroughly researched and well-written book and one that pulls no punches; you know from the very first pages how the (RED) initiative will be dissected and found wanting. Thoughtful and highly critical. --Times Higher Education

<p> There is a desperate need for critical intervention in debates about Product RED and other manifestations of development capitalism. Brand Aid , a smart and edgy book, deftly meets that need. It asks big, penetrating questions about production, consumption, and global inequality and it answers them in rich and provocative ways. --Samantha King, Queens University

Readers and academics interested in the ways corporate philanthropy is evolving will find this useful, as will armchair sociologists. --Publishers Weekly This is a thoroughly researched and well-written book and one that pulls no punches; you know from the very first pages how the (RED) initiative will be dissected and found wanting. Thoughtful and highly critical. --Times Higher Education Brand Aid is an original and important contribution to the critique of international development. Lisa Ann Richey and Stefano Ponte argue that the celebritization of aid marks an important shift that in effect divests the wealthy of any responsibility for global poverty. Brand Aid is a great book. --Vinh Kim Nguyen, University of Montreal There is a desperate need for critical intervention in debates about Product RED and other manifestations of development capitalism. Brand Aid, a smart and edgy book, deftly meets that need. It asks big, penetrating questions about production, consumption, and global inequality and it answers them in rich and provocative ways. --Samantha King, Queens University Readers and academics interested in the ways corporate philanthropy is evolving will find this useful, as will armchair sociologists. Publishers Weekly This is a thoroughly researched and well-written book and one that pulls no punches; you know from the very first pages how the (RED) initiative will be dissected and found wanting. Thoughtful and highly critical. Times Higher Education Brand Aid is an original and important contribution to the critique of international development. Lisa Ann Richey and Stefano Ponte argue that the celebritization of aid marks an important shift that in effect divests the wealthy of any responsibility for global poverty. Brand Aid is a great book. Vinh Kim Nguyen, University of Montreal There is a desperate need for critical intervention in debates about Product RED and other manifestations of development capitalism. Brand Aid, a smart and edgy book, deftly meets that need. It asks big, penetrating questions about production, consumption, and global inequality and it answers them in rich and provocative ways. Samantha King, Queens University

Author Information

Lisa Ann Richey is professor of international development studies at Roskilde University. She is the author of Population Politics and Development: From the Policies to the Clinics. Stefano Ponte is senior researcher at the Danish Institute for International Studies. He is the coauthor of Trading Down: Africa, Value Chains, and the Global Economy and The Coffee Paradox: Global Markets, Commodity Trade, and the Elusive Promise of Development.

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