Overview

Starting a Business is hard work! Since the printing of Biz-Easy: Volume 1, it hasn't gotten any easier. You will never work so hard in all your life as you will during a Business Launch, that is until... you open your doors and realize the hard work has just begun. In this book the Boys from the Biz Easy Podcast try to make it ""biz-easier"", they break down some more important business concepts that you may not have had much experience with. Both Steve and Skip have more than 25 years each helping Business Owners build more profitable enterprises in a wide variety of industries. They have both owned their own business and have been coaching and analyzing businesses most of their life, with the gray hairs to prove it. ""I own a small business, and I would have said that I own an embroidery shop but that is so boring. Now I say I am a brand amplifier! Sounds more interesting, right? Just a couple of words can make a difference in attracting more customers. This is one of the lessons I learned from Skip and Steve to make my company Biz-Easy. Let's be honest, we can sugar coat it all we want but we are not working so hard at our companies to just get by. We must make money to stay alive. But after making a few strategic moves, we are up 70% on profit this year compared to last year! I know that is crazy, but Steve and Skip showed me how to work smarter and ways to increase the bottom line that I'm embarrassed to say I was too busy getting by to see it!"" Cyndi R. - Entrepreneur, Small Business Owner, Brand Amplifier

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