Big Brother Naija and Popular Culture in Nigeria: A Critique of the Country's Cultural and Economic Diplomacy

Author:   Christopher Isike ,  Olusola Ogunnubi ,  Ogochukwu Ukwueze
Publisher:   Springer Verlag, Singapore
Edition:   1st ed. 2023
ISBN:  

9789811981098


Pages:   305
Publication Date:   01 March 2023
Format:   Hardback
Availability:   Manufactured on demand   Availability explained
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Big Brother Naija and Popular Culture in Nigeria: A Critique of the Country's Cultural and Economic Diplomacy


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Author:   Christopher Isike ,  Olusola Ogunnubi ,  Ogochukwu Ukwueze
Publisher:   Springer Verlag, Singapore
Imprint:   Palgrave Macmillan
Edition:   1st ed. 2023
Weight:   0.560kg
ISBN:  

9789811981098


ISBN 10:   9811981094
Pages:   305
Publication Date:   01 March 2023
Audience:   Professional and scholarly ,  Professional & Vocational
Format:   Hardback
Publisher's Status:   Active
Availability:   Manufactured on demand   Availability explained
We will order this item for you from a manufactured on demand supplier.

Table of Contents

"Chapter 1: Critical Analysis of 2020 Big Brother Naija Reality Show as a Pop Culture among Nigerian Youths.- Chapter 2: Advancing Nigeria’s Soft Power through Brother Naija (BBN): Climate Change Awareness Creation as Corporate Social Responsibility.- Chapter 3: Big Brother Naija: A Catalyst for Nigeria’s Orange Economy.- Chapter 4: Humour, Suspense and Laughter: Assessing the Mental Health Effects of the Big Brother Naija Show.- Chapter 5: Connecting Them with Home: Big Brother Naija and Nigeria’s Diaspora.- Chapter 6: Subjectivity and Social Order: What can Big Brother Naija Teach us about the Rule of Law?.- Chapter 7: Big Brother Naija and Emergence of Winners: A Reflection on The Voting Attitude of Nigerians.- Chapter 8: Loyalty Formation and Fanaticism: A Study of the Big Brother Naija Reality Show.- Chapter 9: An Assessment of Glocal Considerations in Big Brother Naija.- Chapter 10: Cultural Interrogations and BBN Impact on Youths: A Study of BBN Season 5: ""Lockdown"".- Chapter 11: BBN: Vulnerability, Self-Fashioning and Power Negotiation in Popular Culture.- Chapter 12: Gender dynamics in Big Brother Naija: Respectability, Responsibility, Reliability and Accountability.- Chapter 13: BBNaija and the Question of Nation-Branding in Nigeria: Time to take a Cue from Corporate Business?."

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Author Information

Christopher Isike is a professor of African Politics and International Relations at the University of Pretoria in South Africa. Olusola Ogunnubi is an adjunct research fellow with Carleton University, Canada and also affiliated with the University of the Free State, South Africa. Ogochukwu Ukwueze works in English and Literary Studies, University of Nigeria, Nsukka where he assists in teaching and research.

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