Beyond the Mulatta: Haunted Hybridity in Advertising

Author:   Lenore Todd
Publisher:   Brill
Volume:   33
ISBN:  

9789004692015


Pages:   252
Publication Date:   27 March 2025
Format:   Hardback
Availability:   Manufactured on demand   Availability explained
We will order this item for you from a manufactured on demand supplier.

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Beyond the Mulatta: Haunted Hybridity in Advertising


Overview

Beyond the Mulatta: Haunted Hybridity in Advertising will chronicle and analyze black and mixed-race women's trajectory in postcolonial visual culture history. In contemporary western advertising, there is a frequently recurring stock figure of a particular type of black woman. This figure is a of African descent, with a light to medium skin tone and a loosely curled Afro. She is an engine of middle-class aspiration and an avatar of ""a better future"" that is close at hand, but will never happen.

Full Product Details

Author:   Lenore Todd
Publisher:   Brill
Imprint:   Brill
Volume:   33
Dimensions:   Width: 15.50cm , Height: 2.10cm , Length: 23.50cm
Weight:   0.544kg
ISBN:  

9789004692015


ISBN 10:   9004692010
Pages:   252
Publication Date:   27 March 2025
Audience:   Professional and scholarly ,  College/higher education ,  Professional & Vocational ,  Postgraduate, Research & Scholarly
Format:   Hardback
Publisher's Status:   Active
Availability:   Manufactured on demand   Availability explained
We will order this item for you from a manufactured on demand supplier.

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Author Information

Lenore Todd, Ph.D is a lecturer at Leiden University College in the Netherlands. This is her second monograph, the first being The Figure of the Other in 9/11 Literature: If You See Something, Say Something (2017).

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NOV RG 20252

 

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