Overview
Decades before the business world discovered the power of authentic staff engagement, Green Mountain Coffee Roasters cofounder Bob Stiller was busy creating a company with a mission to build an engaged workforce focused on innovation. In the end, Green Mountain Coffee Roasters became a place where people realized they could make a difference, where their input mattered, where they were rewarded fairly, and where they can grow. Green Mountain Coffee Roasters went public, moved to selling wholesale exclusively, invested in Keurig, and became one of the few coffee companies to ever reach $1 billion in sales. It became one of the top-performing stocks of the 1990s on the Nasdaq exchange, and from 1995 to 2015, its stock had a seventy percent compounded annual rate of growth. In Better and Better, Stiller explains how he did it, from donating five percent pretax net income to environmental and social causes, with employees deciding how donations would be used; to paying employees to volunteer in their own communities; to providing much-needed loans to small farms. With Better and Better, you will learn how to use optimism, self-awareness, and kindness to build an inclusive and cherished workplace culture.
Full Product Details
Author: Robert Stiller ,
Tom Parks
Publisher: McGraw Hill-Ascent Audio
Imprint: McGraw Hill-Ascent Audio
ISBN: 9798228300071
Publication Date: 03 September 2024
Audience:
General/trade
,
General
Format: Audio
Publisher's Status: Active
Availability: In Print
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Reviews
""In an era of quiet quitting and employee disengagement...Bob Stiller shows how businesses that genuinely care for people and pursue a higher purpose can motivate workers, customers, and suppliers to do their best work and make a real difference in the world."" -- ""Daniel H. Pink, #1 New York Times bestselling author""
Author Information
Robert Stiller built Green Mountain Coffee Roasters into one of the most financially successful companies of the past twenty-five years, embracing and leading business in the notion that businesses can make the world a better place by focusing on social responsibility and providing a great place to work. In 1971, at the age of twenty-eight, he cofounded a company, Robert Burton Associates, that developed and manufactured EZ Wider brand cigarette rolling papers. Tom Parks is an AudioFile Earphones Award-winning narrator who has also been a finalist for the prestigious Audie Award for best narration. He has been involved in recording audiobooks and voice-overs for over thirty years and through an eclectic range of projects. In addition to performing and directing, he is also an active musician, drumming in musical theater productions in the Midwest, and is in demand as a conference speaker.
