|
|
|||
|
||||
OverviewMany different strategies and business models are possible, even for companies in the same industry selling similar products or services. Southwest Airlines (in the US) and Ryan Air (in Europe), for instance, have strategies based on providing low-cost transportation. The approach for Singapore Airlines focuses instead on brand image for luxury and quality service. In competitive industries, each firm formulates a strategy it believes it can exploit. Business strategy is the firm's working plan for achieving its vision, prioritizing objectives, competing successfully, and optimizing financial performance with its business model. In business, the strategy begins with a focus on the highest level objective in private industry: Increasing owner value. For most companies that is the firm's reason for being. In practical terms, however, firms achieve this objective only by earning profits. For most firms, therefore, the highest goal can be stated by referring to ""profits."" The generic business strategy, therefore, aims first to earn, sustain, and grow profits. Full Product DetailsAuthor: Rahul Nitin GuptaPublisher: Notion Press, Inc. Imprint: Notion Press, Inc. Dimensions: Width: 21.60cm , Height: 0.60cm , Length: 27.90cm Weight: 0.281kg ISBN: 9781649515223ISBN 10: 1649515227 Pages: 84 Publication Date: 21 July 2020 Audience: General/trade , General Format: Paperback Publisher's Status: Active Availability: Available To Order We have confirmation that this item is in stock with the supplier. It will be ordered in for you and dispatched immediately. Table of ContentsReviewsAuthor InformationTab Content 6Author Website:Countries AvailableAll regions |
||||