Overview

Full Product Details

Author:   Jordan Morrow
Publisher:   Kogan Page Ltd
Imprint:   Kogan Page Ltd
Dimensions:   Width: 15.60cm , Height: 1.40cm , Length: 23.50cm
Weight:   0.370kg
ISBN:  

9781789668018

ISBN 10:   1789668018
Pages:   240
Publication Date:   03 March 2021
Audience:   General/trade ,  College/higher education ,  Professional and scholarly ,  General ,  Tertiary & Higher Education
Format:   Paperback
Publisher's Status:   Active
Availability:   In Print  
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Reviews

Data Literacy is one of the world's top job skills today and in the future, and Jordan Morrow knows everything there is to know about the topic. So, if you want to boost the data literacy of yourself or your team, then start with this book! * Bernard Marr, world-renowned futurist, influencer and thought leader in business and technology * Jordan is THE face of data literacy! In this debut book, his passion for the subject shines through, conveying clear messages on improved data literacy, data-driven strategies and better decision-making. A must-read for data specialists, business executives & more! * Christina Stathopoulos, Data Specialist at Google & Adjunct Professor at IE Business School * Get ready for a guided tour on data literacy. Jordan Morrow has put together a 'must have' book on what it means to be data literate, and provides clear steps to take you on your very own data literacy journey. * Kate Strachnyi, Founder of Story by Data, DATAcated Academy, and DATAcated Conference * Data literacy is a popular term in the business world these days, but both the concept and its value are often vaguely articulated. In this engaging and effective book, Jordan Morrow is clear about what the individual needs to know, but he also draws on broad industry experience to map out a strategic path for organizations and teams. Whether you're an executive wishing your business was better informed, or an individual analyst trying to better explain and persuade with data, you'll find valuable examples and tactical models here. * Donald Farmer, Principal, Treehive Strategy * Jordan has created an instant classic. This book highlights why he is called The Godfather of Data Literacy . Jordan effectively translates his vast experience and expertise into a playbook that people can use to develop their data literacy skills in a logical and pragmatic manner. From clarity around the steps of the data literacy process to how we can make better, more informed decisions using the power of data, he serves as your guide on the path towards data literacy. Read this book and develop your data superpowers. * Jason Krantz, Founder and CEO of Strategy Titan * Data literacy is not a science or a math skill. It is a life skill, achievable by everyone. This excellent book covers every dimension of data literacy, from being to doing, starting with the most basic human aptitude: being curious! This book will build from there, to data fluency and data brilliance. Everyone can navigate that journey with this remarkably rewarding book. * Kirk Borne, Ph.D., Principal Data Scientist, Data Science Fellow, and Executive Advisor at Booz Allen Hamilton *

Data literacy is not a science or a math skill. It is a life skill, achievable by everyone. This excellent book covers every dimension of data literacy, from being to doing, starting with the most basic human aptitude: being curious! This book will build from there, to data fluency and data brilliance. Everyone can navigate that journey with this remarkably rewarding book. * Kirk Borne, Ph.D., Principal Data Scientist, Data Science Fellow, and Executive Advisor at Booz Allen Hamilton * Jordan has created an instant classic. This book highlights why he is called The Godfather of Data Literacy . Jordan effectively translates his vast experience and expertise into a playbook that people can use to develop their data literacy skills in a logical and pragmatic manner. From clarity around the steps of the data literacy process to how we can make better, more informed decisions using the power of data, he serves as your guide on the path towards data literacy. Read this book and develop your data superpowers. * Jason Krantz, Founder and CEO of Strategy Titan * Data literacy is a popular term in the business world these days, but both the concept and its value are often vaguely articulated. In this engaging and effective book, Jordan Morrow is clear about what the individual needs to know, but he also draws on broad industry experience to map out a strategic path for organizations and teams. Whether you're an executive wishing your business was better informed, or an individual analyst trying to better explain and persuade with data, you'll find valuable examples and tactical models here. * Donald Farmer, Principle, Treehive Strategy * Get ready for a guided tour on data literacy. Jordan Morrow has put together a 'must have' book on what it means to be data literate, and provides clear steps to take you on your very own data literacy journey. * Kate Strachnyi, Founder of Story by Data, DATAcated Academy, and DATAcated Conference * Jordan is THE face of data literacy! In this debut book, his passion for the subject shines through, conveying clear messages on improved data literacy, data-driven strategies and better decision-making. A must-read for data specialists, business executives & more! * Christina Stathopoulos, Data Specialist at Google & Adjunct Professor at IE Business School * Data Literacy is one of the world's top job skills today and in the future, and Jordan Morrow knows everything there is to know about the topic. So, if you want to boost the data literacy of yourself or your team, then start with this book! * Bernard Marr, world-renowned futurist, influencer and thought leader in business and technology *

Author Information

"Jordan Morrow is known as the ""Godfather of Data Literacy"", having helped pioneer the field by building one of the world's first data literacy programs. He is the founder and CEO of Bodhi Data, served as the Chair of the Advisory Board for The Data Literacy Project and has helped companies and organizations around the world, including the United Nations, build and understand data literacy. Morrow is the author of three books: Be Data Literate, Be Data Driven, and Be Data Analytical, all published by Kogan Page. He is based near Salt Lake City, Utah."

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