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9781137446152

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Zaharna's Battles to Bridges is an interesting, thorough, and accessible piece of scholarship. It is well written, and for academics in fields related to international relations, mass communication and politics it is well worth a read. - War, Media and Conflict Battles to Bridges will undoubtedly be part of the public diplomacy lexicon for years to come, and it will be of value for those with an interest in the US or in diplomacy and strategic communication. - Hague Journal of Diplomacy This study draws on a rich array of theoretical perspectives to develop a much-needed and robust alternative to further increasing assertive strategies in US Public Diplomacy. - Journal of American Studies Zaharna has done a great service to those interested in international communication, more specifically public diplomacy. Students, international researchers, and public diplomacy practitioners can learn from the book's documentation of the apparently well intended but flawed mistakes made by some experienced American communicators charged with promoting the U.S. image abroad, especially in the Middle East. - Global Media Journal

Author Information

R.S. Zaharna is an Associate Professor of Communication at American University in Washington, D.C. and was a Research Fellow with the Annenberg Center on Public Diplomacy at the University of Southern California, USA (2011-2013). She has written extensively on strategic communication and culture, and has addressed audiences in the United States, Europe, the Middle East, and Asia on the challenges of public diplomacy in a global communication era.

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