Overview

""Basics Interior Design: Retail Design"" is a comprehensive guide to creating successful retail spaces that offer an enticing spatial experience to customers. By its very nature, retail design occupies a position at the cutting edge of interior design, constantly innovating itself to stay competitive. This book discusses the retail space in relation to its environment, and introduces methods of manipulating space and objects to create an exciting commercial interior. It is illustrated throughout with up-to-the-minute examples and case studies.

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9782940411221

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Reviews

It's time to get back to basics with this straightforward and comprehensive guide to retail design. Everyone knows that innovation, consumer appeal, and a competitive edge are keystones to a successful retail store. This book describes how to craft spatially successful designs that cater to these aspects of the retail industry and create an irresistible commercial interior. You certainly won't be one-upped by your neighboring store with this guide in hand. Mesher's book is packed with illustrations, diagrams and case studies from students and professionals, which give that extra umph!A of inspiration and visual grasp. - Contract Design magazine, 2010.

Author Information

Lynne Mesher studied product and furniture design at The University of Wales, going on to practise as a retail designer. She worked for some of the most prominent design consultancies in the UK, creating interiors for well-known brands worldwide. Further to working in practice and gaining a postgraduate teaching qualification, she is now a senior lecturer in interior design at The University of Portsmouth School of Architecture, where she coordinates the third year cohort and specialises in studio teaching, CAD and professional practice.

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