Base of the Pyramid Markets in Asia: Innovation and Challenges to Sustainability
Author:   Marlen Gabriele Arnold ,  Stefan Gold ,  Judy N. Muthuri ,  Ximena Rueda
Publisher:   Taylor & Francis Ltd
ISBN:  

9781032174518


Pages:   152
Publication Date:   30 September 2021
Format:   Paperback
Availability:   In Print   Availability explained
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Base of the Pyramid Markets in Asia: Innovation and Challenges to Sustainability


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Author:   Marlen Gabriele Arnold ,  Stefan Gold ,  Judy N. Muthuri ,  Ximena Rueda
Publisher:   Taylor & Francis Ltd
Imprint:   Routledge
Weight:   0.226kg
ISBN:  

9781032174518


ISBN 10:   103217451
Pages:   152
Publication Date:   30 September 2021
Audience:   College/higher education ,  Tertiary & Higher Education ,  Undergraduate
Format:   Paperback
Publisher's Status:   Active
Availability:   In Print   Availability explained
This item will be ordered in for you from one of our suppliers. Upon receipt, we will promptly dispatch it out to you. For in store availability, please contact us.

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Marlen Gabriele Arnold is a Professor in the field of sustainability. Currently she holds the Chair for Corporate Environmental Management and Sustainability at the Chemnitz University of Technology, Germany. Stefan Gold is Professor and Chair of Sustainability Management at the University of Kassel, Germany. Judy N. Muthuri is an Associate Professor of Corporate Social Responsibility at Nottingham University Business School (NUBS), UK, and chairs the Social and Environmental Responsibility Group leading the School’s UN Principles for Responsible Management Education work. Ximena Rueda is an Associate Professor at the School of Management at the Universidad de los Andes, Colombia.

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