Overview

This book one of the best investments you can make in your business. That's because SEO is capital. It's true. Search Engine Optimization is as good as money in the bank. Why? Because you'll get your best leads and your best customers from SEO. The best leads and the best customers are people who are actively looking for you. SEO makes sure they find you. But only if you do it right.B2B SEO 2020 will show you exactly how to make sure the right people find you. By right people, I mean the people who will pay you money for your goods or services. This book tells you how to create SEO capital as efficiently and as effectively as possible. I will show you how to make sure that the people who find you are leads you can close. The techniques I guide you through will bring you lucrative customers and long-term clients. The kind of customers and clients who are likely to become your advocates. I'll show you how to leverage your advocates to create more SEO capital for your business. Then that SEO capital attracts more excellent leads that you can close. You will create a SEO machine for your business. By following the ten steps in this guide, which are described completely in less than 100 pages or three hours of listening, your SEO machine will start strong and it can keep building your business for months and years to come. You'll do this as cost-efficiently as possible. A big budget is not required. In fact, for some of my clients I've generated a steady flow of high-quality leads-leads that became lucrative, long-term relationships-and it cost them nothing more than my fee.That's because SEO capital comes from marketing skill. If you know what you're doing, skill alone can create plenty of new business. This book teaches you that skill.You could learn it by spending hundreds of hours reading millions of words online. But if you're a business owner or marketing professional who would prefer to use your time generating leads and making money, then this book is for you. B2B SEO 2020 gives you two things you can't get from any other source: First, I tell you exactly the correct order in which to do things. This saves you a great deal of time, increasing your return on your investment and creating more SEO capital sooner.Second, I tell you exactly how to execute each step as efficiently as possible. That way, every minute you or your staff put into creating SEO capital is time well spent. To help you with both of these things, you can get a free Workbook, a free Copywriting Guide, and a free Template at kortoom.io.I've been doing this for over a decade, and I give you all the best practices that there are. I lay out the best path to excellence that will work today and that will make sure you are positioned perfectly as things change over the course of 2020 and beyond. Let's get started![Editor's Note: Important new information from Google became available in September 2019. This is the ONLY book that is completely up to date.]Photo credits: - All images are from unsplash.comBook Cover - Photo by KAL VISUALS Movie Trailer: - Spyglass Photo by Evgeni Tcherkasski- Magnifying glass Photo by Marten Newhall - Binoculars Photo by Chase Clark- Peace Sign Woman Photo by Brooke Cagle - Ten Fingers Guy Photo by Patrick Buck - Boy with Book Photo by Ben White - Girl with Phone Photo by pan xiaozhen - Satisfied Man Photo by Foto Sushi - Handshake Photo by Sebastian Herrm

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