Artificial Intelligence And Marketing Research Difference To Predict Consumer Behaviors

Author:   Johnny Ch Lok
Publisher:   Independently Published
ISBN:  

9781679249341


Pages:   184
Publication Date:   22 December 2019
Format:   Paperback
Availability:   Available To Order   Availability explained
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Artificial Intelligence And Marketing Research Difference To Predict Consumer Behaviors


Overview

To apply (AI) learning machine technology to understand customer online purchase behavior, it will raise business e-commerce successful chance: For example, (AI) learning machine can help businesses to gather data to analyze to determine whether short-term or long-term signals in the online consumer behavior that indicate higher purchase intents to let every online business to know. (AI) learning machine can find that online users with long-term purchasing intent tend to save and click through on more content.However, as online users approach the time of purchase their activity becomes more topically focused and actions shift from saves to searches from online consumption channel. Then, (AI) learning machine will further find that the brand product purchase signals in online behavior can exist weakness before an online purchase is made and can also be traced across different online purchase categories. Finally, (AI) learning machine synthesize these insights in predictive models of online user purchasing intent to the brand of product. Taken together, it's work identifies a set of general principles and signals that can be used to model online user purchasing intent across many online content discovery applications. Thus, (AI) learning machine can help online businesses to gather any online users' click online behaviors data to judge whether there are how many online users will choose to find their online business websites to make final decisions to buy their products from online channels. Then, it will give opinions to help the online businesses to let it to judge whether what are the important website factors will help its online business to attract many online consumers, e.g. designing unattractive website issue, online unattractive product photos issue, unclear website color issue, unclear website advertisement message, contents and words impressions issue, lacking image movement frequent attractive seeing issue etc. different website factors. Thus, online digital channel will be one good choice to apply (AI) learning machine to help businesses to predict consumer behaviors.Can apply artificial intelligent learning machine big data gathering method to predict manufacturers' behavioral performance ?

Full Product Details

Author:   Johnny Ch Lok
Publisher:   Independently Published
Imprint:   Independently Published
Dimensions:   Width: 21.60cm , Height: 1.00cm , Length: 27.90cm
Weight:   0.440kg
ISBN:  

9781679249341


ISBN 10:   1679249347
Pages:   184
Publication Date:   22 December 2019
Audience:   General/trade ,  General
Format:   Paperback
Publisher's Status:   Active
Availability:   Available To Order   Availability explained
We have confirmation that this item is in stock with the supplier. It will be ordered in for you and dispatched immediately.

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