Overview

You don't have to starve to be an artist. Build a career doing what you love. In this practical guide, professional artist Lisa Congdon reveals the many ways you can earn a living by making art--through illustration, licensing, fine art sales, print sales, teaching, and beyond. Including industry advice from such successful art-world pros as Nikki McClure, Mark Hearld, Paula Scher, and more, Art, Inc. will equip you with the tools--and the confidence--to turn your passion into a profitable business. Learn how to: set actionable goals, diversify your income, manage your bookkeeping, copyright your work, promote with social media, build a standout website, exhibit with galleries, sell and price your work, license your art, acquire an agent, and much more.

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Reviews

Lisa Congdon sounds encouraging and inspiring.-- ""AudioFile"" ""Nearly everything an artist, aspiring artist, or designer needs to know to earn a living through making art is contained here. Rather than teaching specific drawing or painting techniques, Congdon describes how to have a successful business practice in support of one's craft...Interviews with working artists of various backgrounds appear throughout...A useful resource for young adults, emerging artists, and creative people of all ages who seek a career change."" -- ""Library Journal (starred review)""

"Lisa Congdon sounds encouraging and inspiring.-- ""AudioFile"" ""Nearly everything an artist, aspiring artist, or designer needs to know to earn a living through making art is contained here. Rather than teaching specific drawing or painting techniques, Congdon describes how to have a successful business practice in support of one's craft...Interviews with working artists of various backgrounds appear throughout...A useful resource for young adults, emerging artists, and creative people of all ages who seek a career change."" -- ""Library Journal (starred review)"""

Author Information

Lisa Congdon first started making art as a hobby in 2001, and five years later began showing and selling her work. Today, Lisa makes a full-time living as an illustrator and fine artist. Known for her colorful and intricate paintings, drawings, and pattern designs, Lisa works for clients around the world, illustrating books and stationery and designing fabric and housewares. She is the author of the book Whatever You Are, Be a Good One, and she has participated in numerous exhibitions, including shows at the Contemporary Jewish Museum and Bedford Gallery. Lisa keeps a daily blog about her life, work, and inspirations called Today is Going to be Awesome. She lives in Oakland, California. Lisa Congdon first started making art as a hobby in 2001, and five years later began showing and selling her work. Today, Lisa makes a full-time living as an illustrator and fine artist. Known for her colorful and intricate paintings, drawings, and pattern designs, Lisa works for clients around the world, illustrating books and stationery and designing fabric and housewares. She is the author of the book Whatever You Are, Be a Good One, and she has participated in numerous exhibitions, including shows at the Contemporary Jewish Museum and Bedford Gallery. Lisa keeps a daily blog about her life, work, and inspirations called Today is Going to be Awesome. She lives in Oakland, California. Meg Mateo Ilasco is a designer, illustrator, and writer. A serial entrepreneur, she launched her first business in 1999 and is the author of several books on the topic, including Craft, Inc., Creative, Inc., and Mom, Inc.

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