Overview
Animation in Context is an illustrated introduction to cultural theory, contextual research and critical analysis. By making academic language more accessible, it empowers animators with the confidence and enthusiasm to engage with theory as a fun, integral, and applied part of the creative process. Interviews with contemporary industry professionals and academics, student case studies and a range of practical research exercises, combine to encourage a more versatile approach to animation practice – from creating storyboards to set designs and soundtracks; as well as developing virals, 3D zoetropes and projection mapping visuals. Mark Collington focuses on a core selection of theoretical approaches that shape animation narrative, supported by a broader set of shared theoretical principles from the worlds of art, design, film and media studies. This discussion is underpinned by cross-disciplinary thinking on a range of topics including genre, humour, montage and propaganda. These are applied to the analysis of a range of animated films and projects from Disney and Animé, to independent artist-filmmakers such as Wendy Tilby, Amanda Forbis and Jerzy Kucia. These ideas are also applied to other uses of animation such as advertising, sitcom, gaming and animated documentary.
Full Product Details
Author: Mark Collington (London Metropolitan University)
Publisher: Bloomsbury Publishing PLC
Imprint: Fairchild Books
Dimensions:
Width: 21.00cm
, Height: 2.00cm
, Length: 27.00cm
Weight: 0.950kg
ISBN: 9781472578280
ISBN 10: 1472578287
Pages: 248
Publication Date: 08 September 2016
Audience:
College/higher education
,
Professional and scholarly
,
Tertiary & Higher Education
,
Professional & Vocational
Format: Paperback
Publisher's Status: Active
Availability: To order
Stock availability from the supplier is unknown. We will order it for you and ship this item to you once it is received by us.
Reviews
This textbook offers a thoughtful and lucid guide to students at all levels and enthusiasts of all ages, one which connects the theories, ideas and ideals which underpin animation to the work of the animator in practice. This is a fascinating, valuable and eminently readable work produced by an accomplished teacher and practitioner - a book whose use of examples from popular culture and from high art make the complexities of cultural theory not only accessible but also enjoyable. Its scope is broad, ambitious, often eclectic, and reassuringly civilizing. -- Alec Charles, Head of Media, University of Chester, UK
Author Information
Mark Collington is Course Leader for MA & BA (Hons) Animation at London Metropolitan University, UK.
