Analyzing the Cultural Diversity of Consumers in the Global Marketplace
Author:   Juan Miguel Alcántara-Pilar ,  Salvador del Barrio-García ,  Esmeralda Crespo-Almendros ,  Lucia Porcu
Publisher:   Idea Group,U.S.
ISBN:  

9781466682627


Pages:   403
Publication Date:   30 April 2015
Format:   Hardback
Availability:   In Print   Availability explained
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Analyzing the Cultural Diversity of Consumers in the Global Marketplace


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Author:   Juan Miguel Alcántara-Pilar ,  Salvador del Barrio-García ,  Esmeralda Crespo-Almendros ,  Lucia Porcu
Publisher:   Idea Group,U.S.
Imprint:   Idea Group,U.S.
Dimensions:   Width: 15.20cm , Height: 2.40cm , Length: 22.90cm
Weight:   1.306kg
ISBN:  

9781466682627


ISBN 10:   1466682620
Pages:   403
Publication Date:   30 April 2015
Audience:   College/higher education ,  Postgraduate, Research & Scholarly ,  Undergraduate
Format:   Hardback
Publisher's Status:   Active
Availability:   In Print   Availability explained
This item will be ordered in for you from one of our suppliers. Upon receipt, we will promptly dispatch it out to you. For in store availability, please contact us.

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Juan Miguel Alcántara-Pilar, University of Granada, Spain. Salvador del Barrio-García, University of Granada, Spain. Esmeralda Crespo-Almendros, University of Granada, Spain. Lucia Porcu, University of Granada, Spain.

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