Full Product Details
Author: Rahul Pratap Singh Kaurav ,
Dogan Gursoy (Washington State University, USA) ,
Nimit Chowdhary
Publisher: Taylor & Francis Ltd
Imprint: Routledge
Weight: 0.760kg
ISBN: 9780367236588
ISBN 10: 0367236583
Pages: 398
Publication Date: 15 December 2020
Audience:
College/higher education
,
Tertiary & Higher Education
Format: Paperback
Publisher's Status: Active
Availability: In Print
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Reviews
‘The content of this book is superior to all others offering guidance on SPSS and will be of particular use to those studying Tourism, Hospitality and Events. It is a groundbreaking book which includes the rare addition of a separate section on writing interpretations. I recommend the purchase of this book for Tourism and Hospitality researchers.’ Prof. S.P. Bansal, Vice Chancellor, Himachal Pradesh Technical University, India ‘This is an excellent guide full of crucial and innovative information. The guidance on writing up the interpretation of SPSS outputs and the short case studies that open each chapter make the book quite interesting for those of us who want to enjoy research in Tourism, Hospitality and Events’ Prof. Justin Paul, University of PR, San Juan, USA ‘This is an excellent guide for students and researchers who want to gain knowledge and skills about statistical analysis with SPSS. The relevant empirical examples help the reader understand not only the theoretical concepts in statistical analysis but help to see how they are applied in actual research projects. The screenshots guide the reader through the implementation of the respective analyses in easy-to-follow steps.’ Prof. Stanislav Ivanov, Varna University of Management, Bulgaria
'The content of this book is superior to all others offering guidance on SPSS and will be of particular use to those studying Tourism, Hospitality and Events. It is a groundbreaking book which includes the rare addition of a separate section on writing interpretations. I recommend the purchase of this book for Tourism and Hospitality researchers.' Prof. S.P. Bansal, Vice Chancellor, Himachal Pradesh Technical University, India 'This is an excellent guide full of crucial and innovative information. The guidance on writing up the interpretation of SPSS outputs and the short case studies that open each chapter make the book quite interesting for those of us who want to enjoy research in Tourism, Hospitality and Events' Prof. Justin Paul, University of PR, San Juan, USA 'This is an excellent guide for students and researchers who want to gain knowledge and skills about statistical analysis with SPSS. The relevant empirical examples help the reader understand not only the theoretical concepts in statistical analysis but help to see how they are applied in actual research projects. The screenshots guide the reader through the implementation of the respective analyses in easy-to-follow steps.' Prof. Stanislav Ivanov, Varna University of Management, Bulgaria
Author Information
Rahul Pratap Singh Kaurav is an Assistant Professor in Marketing and Tourism Management at the Prestige Institute of Management, Gwalior, India. Dogan Gursoy is the Taco Bell Distinguished Professor in Hospitality Business Management in the School of Hospitality Business Management, Washington State University, USA. Nimit Chowdhary is a Professor at the Department of Tourism and Hospitality Management, Jamia Millia Islamia, New Delhi, India.
