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OverviewThe easy-to-understand, in-depth information in Always Be Testing: The Complete Guide to Google Web Optimizer will help you understand how to set up website optimization tests and improve your conversion rates. Learn the theory behind the testing, understand Google Web Optimizer click reports, discover the 'why' of clicks, and decipher the valuable data. By the time you finish reading this book, no matter what your skill level, you will have learned how to set up tests and improve crucial page components with the help of real-world case studies and examples. Full Product DetailsAuthor: Bryan Eisenberg , John Quarto-Vontivadar , Lisa Davis, Ma, Otr Ma, Otr Ma, Otr Ma, Otr Ma, OtrPublisher: John Wiley & Sons Imprint: John Wiley & Sons ISBN: 9786611744465ISBN 10: 6611744460 Pages: 337 Publication Date: 01 January 2008 Audience: General/trade , General Format: Electronic book text Publisher's Status: Active Availability: Out of stock  The supplier is temporarily out of stock of this item. It will be ordered for you on backorder and shipped when it becomes available. Table of ContentsReviewsAuthor InformationTab Content 6Author Website:Countries AvailableAll regions |
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