Overview
We've arrived in a new era--GenAI is reshaping industries and decision-making processes across the board. As a result, understanding their potential and pitfalls has become crucial. But in order to stay ahead of the curve, you'll need to develop fresh perspectives on leveraging AI beyond mere technical know-how. Geared toward business leaders and tech professionals alike, this book demystifies the strategic integration of AI into business practices, ensuring you're equipped not just to participate but to lead in this new landscape. This insightful guide by industry leaders Rob Thomas, Paul Zikopoulos, and Kate Soule goes beyond the basics, offering real-life success stories and learned lessons to provide a blueprint for meaningful AI engagement. Whether you're a novice or a seasoned expert, you'll come away with an enhanced understanding of GenAI. ● Recognize the transformative potential of AI in business and how to harness it ● Navigate the ethical and operational challenges posed by AI with confidence ● Implement actionable strategies to integrate AI into your organizational culture ● Step confidently into the role of an AI value creator, equipped to lead and innovate
Full Product Details
Author: Kate Soule ,
Paul Zikopoulos ,
Rob Thomas ,
Tom Parks
Publisher: Ascent Audio
Imprint: Ascent Audio
Edition: Unabridged edition
ISBN: 9798228590526
Publication Date: 08 July 2025
Audience:
General/trade
,
General
Format: Audio
Publisher's Status: Forthcoming
Availability: Not yet available
This item is yet to be released. You can pre-order this item and we will dispatch it to you upon its release.
Author Information
Rob Thomas is the Senior Vice President, Software, and Chief Commercial Officer at IBM. He leads IBM's software business, including product management and design, product development, and business development. In addition, Rob has global responsibility for IBM's revenue and profit, including worldwide sales, strategic partnerships, and ecosystem. Rob has overseen numerous acquisitions, representing over $20 billion in transaction value. This is Rob's fourth book. The others include Big Data Revolution, The End of Tech Companies, and The AI Ladder. Rob also publishes ""The Mentor"" on Substack. Each month, he shares three things he's read on skills, careers, and personal development. Rob graduated from Vanderbilt University and went on to earn a graduate degree at the University of Florida. Rob serves on the board of Domus (Stamford, CT), which assists underprivileged children in Fairfield County. He is also an active volunteer at Filling in the Blanks, an organization focused on fighting childhood hunger in local communities. He lives in New Canaan, Connecticut, with his wife and three children. Tom Parks is an AudioFile Earphones Award-winning narrator who placed as a finalist for the prestigious Audie Award for best narration in 2010 and 2013.
