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Author:   Caroline Heide-Jorgensen
Publisher:   DJOFPublishing
Imprint:   DJOFPublishing
Dimensions:   Width: 16.30cm , Height: 3.80cm , Length: 23.10cm
Weight:   1.338kg
ISBN:  

9788757423013

ISBN 10:   8757423016
Pages:   541
Publication Date:   31 January 2013
Audience:   Professional and scholarly ,  Professional & Vocational
Format:   Paperback
Publisher's Status:   Active
Availability:   In Print  
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Table of Contents

Chapter 1. Advertising Law and commercial freedom of expression. The subject Chapter 2. The General Principles of Advertising Law Chapter 3. Commercial freedom of expression Chapter 4. The challenge to the regulation of advertising from commercial freedom of expression - General principles Chapter 5. Misleading advertising - Commercial freedom of expression and Consumers Chapter 6. Comparative, unfair and disparaging advertising - Commercial freedom of expression and competitors Chapter 7. Commercial freedom of expression and the public Interest Chapter 8. Cross-border aspects - the internet and the free movement of advertising Chapter 9. Should commercial expression be covered by protection of freedom of expression?

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